“This is a living planet. Everything is alive and everything is connected.”
So starts the voiceover in Disney Plus’ latest spot for sister network National Geographic, which offers such natural history programming as Into the Okavango, Earth Moods, Kingdom of the White Wolf, Giants of the Deep Blue, Lost Treasures of the Maya and many more.
As part of its increased focus on Nat Geo, Disney Plus also just added a vertical on the Nat Geo tab in the app for SharkFest-related content.
Journey
CREDITS
Client: Disney Plus
EVP, Marketing and Content Curation: Joe Earley
VP, Creative Marketing: Andy Baker
Director, Campaign Strategy: Angie Poston
Director, Creative Marketing: Jeff Heath
Sr. Manager, Creative Strategy: Riehel Zereyhoune
Project Manager: Michael Vereide
Editorial/Production: Ultrabland