It’s that time of the week again. But before you run out of the office, here are five key marketing stories you may have missed this past week, along with one really great spot. See you Monday!
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The brand overhaul, which began when BBDG’s pitch was accepted in spring 2013, was exhaustive because it encompassed so many different properties.
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Charlie Co.’s work ranges from eye-catching 3D idents for HBO’s Game of Thrones to a fantastical promo for Bellator’s PPV match between Rampage Jackson and Tito Ortiz to a colorful type-heavy animated promo for Pivot.
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ITV Wins Gold in Channel of the Year at PromaxBDA UK Awards
Channel 4’s in-house agency 4Creative, ITV, Liberty Global, the BBC, and Red Bee Media were among the big winners at the 2014 PromaxBDA UK Promotion, Marketing and Design Awards in London.
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Is Twitter Ignoring Its Own Talent Base?
Teen Vine stars who started out under the app’s six-second restrictions are moving onto other opportunities: some are touring nationwide, some are appearing in TV pilots and some have shot to the top of iTunes charts. But as they begin looking to bigger and better things, the most obvious partner has yet to reach out them: Vine itself.
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Beginning Jan. 18, 2015, PBS will add the ITV mystery series Grantchester, to air after episodes from Downton Abbey‘s fifth season. Hilary Mantel’s Henry VIII novel adaptation, Wolf Hall, starring Damian Lewis, follows in April. More series will follow throughout the year, with a plan to expand the successful timeslot by roughly 50 percent.T
One final note: let this Hot Spot from Nickelodeon, Ronda, and FunJob be your creative inspiration for the weekend:
Nickos IDs from Ronda on Vimeo.
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