Fox International Channels Asia announced new sports rights acquisitions Tuesday that will bring several marquis events to the Fox Sports and Star Sports networks.
Among the rights announced by FIC Asia:
- multi-year rights to the tennis French Open in all of the major markets across the region, bringing 3 out of the 4 Grand Slam events to their networks.
- The PGA and World Golf Championships.
- German Bundesliga football
- Formula E motorsports
- the World Championships in Athletics
- Indian Badminton League matches.
Two new local sports hubs have begun creating and distributing localized feeds, including three dedicated Mandarin language sports channels in Taiwan, and new high definition sports channels in Hong Kong.
FIC Asia is also ramping up original content, with the flagship news program “Fox Sports Central” expanding to seven days a week, with another late night 11pm edition airing after the 7pm show.
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