Australian streaming channel SBS On Demand showcases both its acquired dramas and its editing skills in brand spot, “It Starts Here.”
“Using a driving vocal with a simple message, we created a dynamic edit with bold GFX to drive viewers to our free streaming platform,” wrote SBS’ Jamie Benterman in an email describing the spot, which started running late last month.
Among SBS’ offerings are such series as Rogue Heroes, Safe House, Vigil, Django, Shrill, Wayward Pines, Cobra and Sisi, with acquisitions coming from all over the globe.
CREDITS
Client: SBS
Agency: SBS In-house
Concept, Editing: Jamie Benterman
GFX: Vanessa Meagher
Sound Design: Bruce Dale
Color Grade: Chris Sadler
Music: “It Starts Here” by Paul Dinletir, Daniel Tauber
Special thanks to Derek Best at SBS and Joel Weathered at Beatbox Music