The creative crew at production company Gentleman Scholar used a soccer ball to transition from scene to scene in this animated in-house spot that pays tribute to the 2018 World Cup.
“Our team of designers, animators and art directors wanted to play off the diverse nature of the tournament by cycling through different styles and techniques to tell a simple but charming story,” says the agency.
The project is dedicated not just to the event itself, but to unifying the nature of the sport in general: “It’s a perfect reminder that we are one world brought together to witness the spectacle of first-class soccer playing.
CREDITS
Design/Animation: Gentleman Scholar
Creative Directors: William Campbell, Will Johnson, Chace Hartman
Executive Producers: Jo Arghiris, Christina Roldan
Heads of Production: Tyler Locke, Ryan McLaughlin
Art Directors: Macauley Johnson, Chris Finn
CG Supervisor: Tim Hayward
Coordinator: Kev Jones
Designers: Juan Carlos Cuadra, Cristina Barna, Cam Floyd, Hana Eunjin Yean, Trish Janovic, Jina Kwon, Mike Tavarez, Vin Kim, Ana Chang
2D Animators: Kenny Kerut
Cel Animators: Laura Yilmaz, Matt Everton, Lyuben Dimitrov, Cristina Barna, Jina Kwon
3D Animator: James Lane
3D Generalist: Allan Bernardo
Model / Texture Artist: Jacques Clement
Music & Sound Design: Jason Webb
Tags: hot spots world cup 2018