CNBC’s Show, Mad Money, celebrates 10 years on the air this year.
A new spot made for the occasion, dubbed MMX, honors the show’s host, Jim Cramer. In the spot, a Sony F55 camera is used to dramatic effect to follow Cramer in slow motion as he walks down the hallway to start the show.
“It’s been 10 years of lunacy, 10 years of jokes, 10 years of ‘holy cow I can’t believe we just finished another show,‘” says Cramer.
Mad Money aims to help viewers to better invest, in a humorous, silly format. The stock market has never been so fun - props, bells, buttons, whack-a-mole, flags and more fill the “fun-house” where the show is shot.
CREDITS:
Client: CNBC
Producer/Director, CNBC Creative Services: Ellen Lewis
VP, Creative Director CNBC Creative Services: Frank Piantini
SVP Marketing CNBC Creative Services: Thomas Clendenin
Camera: Alex Herrera
Graphic Designer: CNBC Artworks: Jeremy Spain
Editor: Gary Vandenberg
Audio Mix: Dominick Barbera
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