January was all about history and news in the wake of the historic presidential election and inauguration of Donald Trump as the United States’ 45th president.
Several spots looked back at history as a way to understand recent events, while news programs shined up their looks as they prepared to cover an administration that considers the media “the opposition.”
January’s best-performing spot, “This is History,” (above) came from 2C Creative and highlighted History’s recent graphic redesign with the thin, red line as the throughline. The piece used a long quote from President Ronald Reagan to remind us while “so much is changing, so much endures.”
RELATED: HOT SPOT: ‘This Is History’
CREDITS
Network: History
Krista Liney: SVP/Managing Creative Director
Agency: 2C Creative
Chief Creative Officer: Chris Sloan
Creative/Live-Action Director: Brian Eloe
Editors: Jeff Morelli, Jesus Martinez
Design Director: Luis Martinez
Animator: Dmitri Zavyazkin
Designer/Animator: Andy Fernandez
Senior Director of Operations: Nikki Coloma
Contributors
Writer/Producer: Jim McNulty
Audio Mixer: Cesar Haliwa
2) New Main Titles for HBO’s ‘Real Time with Bill Maher’
Bill Maher has long been a voice of opposition versus conservatives, and as the show’s 15th season kicked off on Inauguration Day, Maher’s probably never had his work more cut out for him.
RELATED: HOT SPOTS: New Main Titles for HBO’s ‘Real Time with Bill Maher’
CREDITS
Agency: Buster
Client: HBO
Executive producers: Scott Carter, Sheila Griffiths, Dean Johnsen, Bill Maher
3) FYI’s ‘Kiss Bang Love’
This spot kicked off 2017 for Daily Brief and its clever approach to showing the series’ core concept proved popular all month long. The series premiered Jan. 3 on FYI.
RELATED: HOT SPOT: FYI’s ‘Kiss Bang Love’
CREDITS
Network: FYI
Chief Marketing Officer, A+E Networks: Amanda Hill
Executive Creative Director: Tim Nolan
VP, Brand Creative: Vedia Ayvaz
Creative Director, On-Air: Jeff Kessler
Director of Production: Cathleen Harbulak
Agency: Mustache
4) History is ‘Better Than Fiction’
In these whimsical spots, creative agency Roger sheds light on a few of History’s smaller stories, tales that aren’t necessarily big enough to turn into a series, but are still fun to tell.
RELATED: HOT SPOT: History ‘Better Than Fiction’; HOT SPOT: History’s ‘Mountain Men’
CREDITS
Client: History
Managing Creative Director: Krista Liney
Senior Creative Director: Matt Neary
Production Manager: Kate Rosante
Writer: Doug Stone
Production Company: Roger
Creative Director/Project Lead: Dane MacBeth
Executive Creative Director: Terry Lee
Executive Producer: Josh Libitsky
Business Development: Drew Neujahr
Producer: Anne Pendola
Editor: Junya Sakino
Designers: Yuki Yamada
Animation Supervisor: Jake Portman
2D Animators: Song E. Kim, Connie Chan, Shawn Lee, Joseph Moon
Associate Animators: Tina Hung, Kevin Jan
5) History Teams with Infiniti to Explain ‘Viking’ Design
Creative agency Versus paired up with History and auto maker Infiniti on this co-branded campaign for this season of History’s hit series, Vikings.
RELATED: HOT SPOT: History Teams with Infinit to Explain ‘Viking’ Design
CREDITS
Network: History
Senior Writer/Producer: Christopher Hoehn
Creative Director: Tom Kaniewski
Agency: Versus
Creative Director: Justin Barnes
Executive Producer: Rob Meyers
Art Director: Manny Palad
Designer/Animator: John Koltai
Designer/Animator: Kun-i Chang
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