When a network is getting $5 million per 30-second spot, there’s not a lot of room left for promos, but a few lucky shows got a moment to shine in Super Bowl LI. The game ended up being a nail-biter, going into overtime for the first time in Super Bowl history with the New England Patriots coming back from a 25-point deficit against the Atlanta Falcons at the half. More than 100 million people were expected to tune in.

The show that saw the most promo time was 24:Legacy, which won the post-Super Bowl spot for its premiere, and then will move to its regular timeslot on Monday, Feb. 6, at 8 p.m. ET, followed by the season premiere of APB, starring Justin Kirk, which also scored time in the big game. (Fox pulled both of these spots on Monday after the Super Bowl.)

Fox’s biggest hit, Empire, grabbed attention with this Cookie-focused trailer set to “What is Love” by Haddaway.

Fox’s 10-episode limited series Shots Fired, which explores the aftermath of a racially motivated shooting in a small Southern town, premieres March 22.

Other networks and services also got time for their spots, although Netflix and AMC probably paid for their time.

Hulu, in which Fox is a stakeholder, aired a stark trailer for its new dystopian series, The Handmaid’s Tale, based on the novel by Margaret Atwood and starring Mad Men’s Elisabeth Moss​. The spot got a second airing when the game went into overtime.

Immediately coming out of the halftime shows were two spots: a clever one for Nat Geo’s Genius, followed by one for FX’s Feud: Bette and Joan, which premieres March 5 and stars Jessica Lange and Susan Sarandon and is executive produced by Ryan Murphy. (FX’s Super Bowl spots were not immediately available online.)

Netflix also snuck in a spot that made some news: the second season of Stranger Things will premiere on Halloween. Netflix gave the trailer an ‘80s feel, leading with a “Leggo my Eggo” commercial that makes perfect sense to fans of the series.

Finally, AMC took the opportunity to remind everyone that its mega-hit, The Walking Dead, is returning next Sunday, Feb. 12. The below spot was created by Bacon & Sons Film Co., who turned it around in four days.

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