People—whether celebrities or the non-famous—often wear masks to conceal their true selves. In staying true to its tagline—“Real Lives. Real Stories. Real Celebrities.”— cable network Reelz seeks to reveal what lays behind people’s masks.
The above brand spot features a creepy re-imagining of the classic song, “Put On A Happy Face” by torch singer/producer SJae (aka Samantha Jay) from the musical Bye Bye Birdie, while the below spot promotes Reelz’ series Murder Made Me Famous.
The spots began running on DirecTV in late 2017 and started on other cable and satellite operators this week.
CREDITS “Put On A Happy Face”
Reelz In-House Marketing
Executive Producer: Artie Scheff, SVP Marketing
Executive Producer: David Zaccaria, VP Marketing & On-Air Promotion
Director: Bruce Koken
Director of Photography: Ariel Rakes
Art Director: Kathryn Jaroneski
Producer/Editor: David Ferry
Wardrobe/Stylist: Kip Caswell
Music Composers: Charles Stouse and Lee Adams
Recording: SJae
Production Company: 8292 Productions
CREDITS “Murder Made Me Famous”
Reelz In House Marketing
Executive Producer: Artie Scheff, SVP Marketing
Executive Producer: David Zaccaria, VP Marketing & On-Air Promotion
Director: Bruce Koken
Director of Photography: Ariel Rakes
Art Director: Kathryn Jaroneski
Producer/Editor: Keith Baca
Wardrobe/Stylist: Kip Caswell
Music Composer: Sonny Curtis
Recording: Joe Hogue
Production Company: 8292 Productions
Tags: