Nat Geo and creative agency Image Factory DC had some fun with compressed air and heat guns in this season-five spot for docu-series Life Below Zero.

To visually demonstrate the idea of temperatures dropping, the creative team iced over a thermometer using the compressed air and then melted the frost away with a heat gun, and then played that over in reverse and slow motion.

Season five of Life Below Zero, featuring an array of hardy folks, premieres Thursday, July 13, at 9/8 c on National Geographic.

Network: National Geographic

Senior Producer/Writer: Chris Costa

Creative Director: Tyler Korba

VP, Design: Brian Everett

SVP/Global Creative Director: Andy Baker

Agency: Image Factory DC

Partner, Creative Director: Heather Roymans

Partner, Director, Color: Justin Kanner

Producer: Monesha Lever

Director of Photography: Nick Gardner

Editor, Sound Design: Nate Hoeft

Mix: Tyler Proctor

Gretel: Graphic package development/ design

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