Nickelodeon’s preschool series Top Wing follows four best-friend rescue birds as they train to help those in need, and soon kids will be able to play along with a new toy line based on the show.

Nickelodeon and global entertainment company Hasbro announced a strategic partnership to develop figures, vehicles, playsets and plush toys set to debut in the U.S. this fall, followed by international markets in the spring of 2019.

“This partnership will be our first preschool master toy deal with Hasbro done on a global scale, which mirrors our content roll-out strategy to introduce Top Wing domestically first, followed by international markets,” said Pam Kaufman, chief marketing officer and president, consumer products, Nickelodeon, in a statement. “We can’t wait to see our fans earn their wings as they bring the adventures of Swift, Penny, Rod and Brody to life with this new toy line.”

The series launched in November 2017, and will roll out internationally later this year.

The animated series produced by 9 Story Media Group follows the team of eager young birds at the Top Wing Academy on Big Swirl Island as they go on action-packed adventures to help their community. With the help of their mentor Speedy, unique turbo-charged vehicles and high-tech gadgets, they’re assigned to different missions to sharpen their rescue skills and help those in need while learning valuable lessons along the way. The show is intended to help preschoolers build self-confidence and understand the importance of perseverance and hard work.

“Top Wing has all the signature elements of a top toy property, with great characters, preschool friendly themes and hi-tech gadgets and vehicles,” said John Frascotti, president of Hasbro, in a statement.

Tags:


  Save as PDF