​“I am not the hype,” according to hopeful players in ESPN’s new promo for the 2014 NBA Draft.

The draft, beginning Thursday at 7 p.m. with ESPN’s coverage, surrounds discussion and debate on how much potential each player has - “have they gotten too much hype?” “Let the debate begin,” says one reporter in the background.

So ESPN took advantage of the focus of the media, fans’ attention and each athletes’ skills for its new promo, “I Am Not The Hype,” with potential draftees introducing themselves and their skills with online chatter all around them.

[Image courtesy of ESPN]

Tags:


  Save as PDF