To help Spotify promote its new deal offering premium subscribers free access to Hulu, Vancouver’s Giant Ant rolled up their collective sleeves and created a variety of characters to possibly star in this spot. In the end, though, only one could prevail.
CREDITS
Client: Spotify
Agency: 72andSunny NYC
Directed by Giant Ant
Executive Producer: Teresa Toews
Creative Direction: Jay Grandin
Producer: Cory Philpott
Art Direction: Rafael Mayani
Illustration: Rafael Mayani, Genice Chan
Cel Animation: Sitji Chou, Johannes Fast, Diego Maclean, Taylor Peters
3D Animation: Diego Maclean
2D Animation & Compositing: Matt James, Diego Maclean, Conor Whelan, Jay Grandin
Tags: 72andsunny giant ant hot spots hulu spotify