Sibling Rivalry painted boxing welterweight champ Manny Pacquiao in red to contrast him with his rival Errol Spence Jr, washed in blue, for this spot promoting the upcoming fight on Fox Sports pay-per-view and the Fox Sports app.

Unfortunately, Spence had to drop out of the fight due to a torn left retina, but he’s being replaced by WBA Welterweight Champ Yordenis Ugás at the fight to be held Saturday, Aug. 21, at Las Vegas’ T-Mobile Arena.

Spence, who’s both the WBC and IBF welterweight champ, hasn’t fought since September 2019 due to the pandemic. Pacquiao, 42, is returning to the sport he dominated after a two-year absence. Ugás, 35, claimed a bronze medal for his home country of Cuba in the 2008 Olympics and has been fighting to stay in the match ever since.

​CREDITS

Client: Fox Sports

EVP, Head of Marketing: Robert Gottlieb

SVP, On-Air Promotions: Bill Battin

VP, Creative: Blake Danforth

VP, Production: Claudina Mercado

Creative Director: Javier Castillo

Director, On-Air Promotions: Justin Greenlee

Brand Director: Lee Blevins

Brand Manager: Marie Keeler

Production Coordinator: Samantha Perez, Shelby Thompaon

Agency: Sibling Rivalry

Director, Managing Partner: Joe Wright

Creative Director: Justin Meredith

Executive Producer: Joanne Fillie

Head of Production: Kathryn Henderson

Producer: Christian Lopez

Writer: Jay Dyckman

Designer: Maggie Tsao, Daniel Ruiz, Ennis Johnson

Editor: Matt Anderson, Adrian Randall, Jr.

Tags: fox sports hot spots sibling rivalry


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