“Almost Human,” Fox’s upcoming series about a high-tech police force of the future, is getting a Shazam-enabled promo.
Airing during the World Series’ Game 6 tonight in primetime, “Almost Human’s” spot gives viewers access to an exclusive eight-minute extended scene from the show’s premiere, to view within the Shazam app.
When a user Shazams the promos on-air or tags “World Series Game 6” within the app, Shazam will also program a reminder to alert viewers to watch on the day of the premiere, Nov. 17. The reminder feature is a first for the app.
Fox’s “Almost Human,” J.J. Abrams’ futuristic police thriller, debuts Nov. 17.
Read more at TheWrap.
Brief Take: Shazam’s reminder feature, though a first for an enabled promo like this one, seems to be catching on. Dijit’s Reminder Button is also picking up steam, reminding viewers to watch (live) their favorite upcoming shows.
[Image courtesy of TheWrap]
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