AOL has upped its VP/head of marketing solutions, Erika Nardini, to CMO at AOL Advertising.
In this newly created role for AOL Advertising, Nardini will oversee creative services, product marketing, co-creation and program development, and will continue to be responsible for internal sales communications, B2B trade marketing and strategic partnerships at AOL.
Prior to AOL, Nardini was SVP of sales and marketing at Demand Media, and managed marketing strategies at Yahoo! Inc.
“Erika is a marketing operator,” said SVP of AOL Advertising, Jim Norton, in a statement. “She utilizes creativity and innovation with a strategic angle making memorable and dynamic marketing for AOL Advertising. She has driven the core barbell strategy for AOL, defining the strength and balance that we offer to our clients and partners.”
Read more about it at Adweek.
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