The next phase of Disney Plus’ “Feels Like Home” campaign began Thursday with the release of three spots that tell an interlocking story, weaving Disney, Star Wars, Marvel and Pixel properties – and the characters’ intimate relationship to them – throughout.

RELATED: From Day One, Disney Plus Feels Like Home

All three spots are voiced by Rosario Dawson, who is set to star in Disney Plus’ Star Wars series, Ahsoka, coming later this year. Previous spots in the “Feels Like Home” campaign have been narrated by Loki star Tom Hiddleston.

Disney Plus produced the spots, which highlights such content as Star Wars, Pixar’s Toy Story and Turning Red, Marvel’s Captain Marvel and more, in collaboration with Los Angeles-based entertainment agency Roger.

Hyperspace

Pride Rock

Buzz Flight

CREDITS

Client: Disney Plus

Senior Vice President, Marketing: Trevor Kelley

Vice President, Creative Marketing: Andy Baker

Creative Director: Jeff Heath

Director, Creative Strategy: Elise Riveron

Director, Creative Operations: Nicole Short

Senior Manager, Creative Strategy: Riehel Olivacce

Senior, AV Producer: Savannah Scott

Project Manager: Regina Woo

Associate Creative Producer: Effy Pinon

Agency: Roger

Tags: disney plus roger


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