Disney Channel celebrates Pride Month with Raven-Symoné, star and executive producer of That’s So Raven spin-off, Raven’s Home. The above interstitial, Celebrate Pride, launched on Disney Channel’s primetime block on June 1.

The spot is part of an overall initiative to commemorate Pride Month on the channel, augmenting brand promises that reflect kindness, inclusion, optimism and the diversity of the human experience.

The segment features Raven reaffirming the fundamental principles of respect and equality, and the importance of being one’s authentic self. In conjunction with the Disney Channel Creative Marketing Department, the creative was brought to life by Director B. Monet (Q.U.E.E.N.), Producer Whitney Clinkscales (Internet Rich), Editor Kimmy Dubé (Mama Jane) and Director of Photography Melinda James (16 Seeds).

CREDITS

Client: Disney Channel

Agency: Disney Channels Creative Marketing

Vice President: Jill Hotchkiss

Motion Design Art Director: Neal Weisenberg

Motion Design Manager: Mark Garcia

Executive Producer: Pastor Alvarado

Producer: Whitney Clinkscales

Director: B. Monét

Director of Photography: Melinda James

Editor: Kimmy Dubé

Vendor(s): Riverside Entertainment

Tags: disney channel hot spots pride pride month raven-symone


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