Adding to an already jam-packed lineup of new shows (including spinoffs of both “Breaking Bad” and “Gossip Girl”), Univision announced at its upfront today a partnership with Hispanic filmmaking hero Robert Rodriguez’ El Rey Network. Admist a lively presentation that included fake snow, neon lights and Enrique Iglesias, Rodriguez announced two big TV events in the works, co-produced by El Rey and Univision: a drama series from “Star Trek” producers Roberto Orci and Alex Kurtzman; and a small-screen adaptation of his hit 1996 film “From Dusk Till Dawn,” co-scripted with Quentin Tarantino.
Throughout its upfront, Univision did everything in its power to drive home that fact its ratings with Hispanic viewers have remained steady while the ratings of most English-language networks have not.
Read the full recap at The Chicago Tribune.
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