In the above brand spot, Los Angeles-based agency Vivid Zero helps Disney-owned WABC New York introduce the team that hosts its new hour-long show at 10 am: anchors Shirleen Allicot and Mike Marza and meteorologists Sam Champion and Dani Beckstrom.
WABC’s Eyewitness News at 10 a.m. debuted September 11.
CREDITS
Client: ABC Owned Television Stations
President ABC Owned Television Stations: Chad Matthews
SVP Creative and Account Services: Disney Entertainment, Networks: Jim Gorham
Creative Director, Brand, WABC: Brandon Nelson
Promotion Writer/Producer, WABC: Josh Hartmann
Agency: Vivid Zero
Co-Founder, Chief Creative Officer, Vivid Zero: Michael Vamosy
Executive Creative Director: Gilbert Avila
Director of Photography, Vivid Zero: Daniel Marracino
Line Producer, Vivid Zero: Jon Sheflin
Producer, Vivid Zero: Derek Tacconelli
Editor, Vivid Zero: Rob Chatlin
Designer, Vivid Zero: Henry Jamin
Animator, Vivid Zero: Joe Lili, Calvin Lo