PromaxBDA’s annual State of Our Art session collects the most inspiring work of the year, curated by industry thought leaders and presented with insight and comments.
Vicky Free, EVP and CMO of BET Networks, and Jesse Redniss, co-founder of BRaVe Ventures, co-hosted State of Our Art 2015 on Thursday afternoon, categorizing work into the emotional, the powerful and the very emotional.
Moving Digital
Microsoft HoloLens:
Comcast:
But at the end of the day, it’s all about great STORYTELLING
Android
Nike/Woods/Rory
FRIENDS on Netflix
Derek Jeter
With a strong enough POWERFUL BRAND you don’t always need a celebrity
Heineken
Apple Duet
Lately brands are so powerful, they can BLUR THE LINES and not hit you over the head with their message
Samsung Galaxy Note 4
Cool Stuff. Period.
Honda HRV
Rebel
Though there’s nothing like harnessing the power of social with EMOTIONAL spots that go right to the heart
Tiffany’s
Fan Page
VW Driving and Texting
Director of Operations
Wage Gap
YouTube Dear ME
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