Thirteen episodes of everyone’s favorite fictional homicidal president just dropped, so everyone understandably has a busy weekend ahead watching House of Cards.

But before work gets pushed aside for Netflix, take one last moment to catch up the news of the week. From Oscar-winning keynotes to Dancing with the Stars, Brief is full of marketing and industry updates no one can afford to miss.

Julian Fellowes, Michael Schirner Added as Keynote Speakers for PromaxBDA Europe 2015:
Julian Fellowes, the Oscar-winning creator of global hits, such as Downton Abbey and Gosford Park, has joined the lineup for the PromaxBDA Europe Conference 2015, along with Professor Michael Schirner, who has been dubbed Germany’s “pope of advertising.”

Brand/Rebrand: YTV:
In 2013, Corus Entertainment selected Eloisa Iturbe Studio to rebrand The Zone, the flagship afternoon programming block of its kids and family network YTV. When it came time to rebrand the entire YTV network less than a year later, Corus bypassed its usual pitch process to call directly upon Eloisa Iturbe once more.

‘Dancing with the Stars’ Marketing Potential: Season 20:
Each year, ABC introduces a new group of dancers and celebrities to vie for the coveted Mirror Ball trophy (adding in some promotional help for their own endeavors along the way). This year is no different on Dancing with the Stars, with a Shark Tank investor, a gymnast, actresses and an NFL free agent all looking to score some self-promotional gold.

#TGIT: ABC Evaluates Campaign After First Season:
ABC’s lineup of Shonda Rhimes Thursdays (Grey’s Anatomy, Scandal and How to Get Away with Murder) has taken over the airwaves and social conversations. Find out how.

Fox’s Unique One-Man Campaign for One-Man Show ‘The Last Man on Earth:’
Take a look at Fox’s marketing plan for a cast of one.

HOT SPOT: ProSieben Redesign 2015:

ProSiebenSat1 TV Germany unveils its new look based on geometric shapes and bold colors.

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