​Time to kiss another week goodbye in TV Land. But before you let that office door slam behind you, here are five key marketing stories you may have missed in the past week, along with one really great spot to give you a little creative inspiration for the weekend. See you on Monday!

Creative Review: Northern Lights + Bodega, Mr. Wonderful & SuperExploder

The role of an editor is, essentially, to tell a story by bringing disparate narrative pieces together into a cohesive whole. Founded by a trio of editors in 1995, post-production boutique Northern Lights has for two decades performed that role exceedingly well, creating the narrative of promo efforts ranging from VH1’s I Love the 2000s to the rousing opening number of the last three seasons of NBC Sports’ Sunday Night Football.

REVEALED: 2014 PromaxBDA Latin America Awards Winners

PromaxBDA unveiled the winners of the 2014 Latin America Promotion, Marketing, & Design Awards on Wednesday, honoring the most innovative and creative entertainment marketing work created for the region.

Joel Beckerman Lowers ‘The Sonic Boom’

Joel Beckerman and his company, Man Made Music, are synonymous with the notion of “sonic branding.” Man Made defines that as the “strategic use of music and sound to build brands.”

Digital Hollywood: The Battle for Online Eyeballs

In the past decade, YouTube has become much more than a clip-based cluster of videos – it’s now home to some of the most successful and well-known programming in the entertainment space.

Digital Hollywood: Multicultural Marketing and the Rise of Hispanic Viewers

There are roughly 54 million people of Hispanic origin in the United States, according to the 2013 US Census Bureau (likely, that number is even larger now), making them, at 17% of the general populace, the nation’s largest ethnic or race minority.

And your creative inspiration for the weekend comes courtesy of Nick Sports, and this great montage from Sibling Rivalry Studios

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