“If you’re honest, there’s a moment when you’d rather be anywhere else in the world. This weird fear just kicks in. You have to look for something to steady yourself.”

​An inspirational speech hypes the upcoming weekend of events on Sky Sports, and adding to the intensity in the background is a choir’s version of Eminem’s “Lose Yourself.” As the music crescendos, we see athletes getting ready for the weekend of games. Focusing on the players in their make-or-break moments, Sky Sports promotes #SkySportsBigWeekend.

[Image courtesy of Sky Sports]

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