CNN International’s new weekly series, One World with Zain Asher, covers the day’s news through a specifically African lens.

Anchor Asher is of Nigerian descent, born in Britain and living in the U.S., bringing a unique perspective to the program’s storytelling. To introduce the show, CNN Creative Marketing partnered with New York-based production company MinusL to shoot an interview with her at Van Vleck Gardens. The intent of the spot was to capture Asher’s passion for global news and Africa in particular, and to demonstrate why she’s well qualified to tell these stories.

One World with Zain Asher premieres Monday, April 26 at noon ET on CNN International.

CREDITS

Chief Marketing Officer: Allison Gollust

Senior Vice President: Rick Lewchuk

Vice President & Group Creative Director: Whit Friese

Assistant Creative Director: Marnye Hall, Suzanne Cooke

Senior Writer/Producer: Jen Swingle

Designer: Jillian Ellison

Editor: Chris Herod

Senior Director of Production: Matt Barnett

Senior Production Manager: Nichole Goralnik

Associate Producer: Kristin Hollis

Post-Production Manager: Greg Enfield

Sound: Warner Audio

Mixer: Steve Warner

Production Company: MinusL

Executive Producer: Craig DiBiase

Head of Production: Chris Hughlett

Director of Photography: Clint Byrne

Tags: cnn cnn creative marketing minusl one world with zain asher warner audio


  Save as PDF