Disney-ABC kicked off the group’s “25 Days of Christmas” by announcing a contest to provide a deserving family a custom-built tiny house.
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Aisha Dee, star of Freeform’s The Bold Type, was joined by Good Morning America’s Ginger Zee to make the announcement on Friday morning. The contest starts Friday, Dec. 1 and runs through Sunday, Dec. 10. The winner will be announced Friday, Dec. 22, on Good Morning America.
Families that want to enter the contest can submit their information here.
Disney-ABC-owned cable network Freeform also launched its initiative Pop Up Santa, which finds stars of the network showing up unexpectedly from now until Christmas with giveaways, and those events produced to air as interstitials throughout the holiday season.
Cierra Ramirez, star of Freeform’s The Fosters, will return to her hometown of Houston to deliver supplies to youth homeless shelter Covenant House, and host a party with sponsor Marie Callendar’s. A surprise for Covenant House will be revealed during the network’s showing of National Lampoon’s Christmas Vacation on Sunday, Dec. 10.
Famous in Love stars Keith Powers and Carter Jenkins will drive around in the “Pizza Hut Hot Mobile” to deliver pizzas to hungry Philadelphia shoppers. That Pop Up Santa interstitial will air on Saturday, Dec. 16, during Freeform’s airing of modern Christmas classic Elf, starring Will Ferrell.
Shadowhunters stars Katherine McNamara and Emeraude Toubia will help coordinate a marriage proposal fit for a princess in partnership with Zales The Diamond Store, marking the third year Zales has partnered with Freeform for this promotion. The proposal, which will air on Sunday, Dec. 17, during a broadcast of Disney’s animated musical Frozen, will integrate exclusive styles from the Enchanted Disney Fine Jewelry Collection.
The Fosters stars Sherri Saum and Hayden Byerly will join Toys for Tots as they surprise a group of foster kids, who are available for adoption, with a holiday party and a visit from Santa. This Pop Up Santa is sponsored by Disney|ABC’s Share the Joy campaign, which inspires kids, families and communities to help those who need it most during the holiday season. It will will air on Tuesday, Dec. 19, during Elf.
Shadowhunters’ star Isaiah Mustafa teams up with New York Knicks’ player Lance Thomas, Garden of Dreams and the NBA to surprise a group of high school basketball players with a night they will never forget, airing Saturday, Dec. 23, during Dr. Seuss’ How the Grinch Stole Christmas.
And Mustafa and Honda team up with Good Morning America to send one family on the ride of their lives. The chosen “Honda Holiday Heroes” will be whisked away for a fun-filled Elf experience that culminates with the family receiving an all-new 2018 Honda Accord, live, on Good Morning America. A recap of the Honda surprise will air on Christmas Eve, Sunday, Dec. 24, during Elf.
[Images courtesy of Freeform/Lorenzo Bevilaqua]
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