Each year, CNN anchor Anderson Cooper partners up with Bravo’s Andy Cohen to host the news network’s New Year’s Eve Live celebration as they count down to midnight.

CNN collaborated with New York City-based MinusL on a series of fun spots that highlights the pair’s opposites-attract dynamic. In each spot, Cohen is playful while Cooper is pragmatic as they prepare to host the big night. Too much pizazz? You be the judge.

”Pizazz,” :15

”Psychic Fireworks,” :15

New Year’s Eve Live with Anderson Cooper and Andy Cohen begins December 31 at 8 p.m. ET and runs through midnight on CNN.

CREDITS:

Client: CNN

Chief Global Marketing Officer, WBD: Karen Bronzo

Vice President Creative & Marketing Strategy: Stephen Krill

Vice President Production & Design: Matt Barnett

Creative Director: Robin Sterling

Production Director: Nichole Goralnik

Design Director: Krishnan Purushothaman

Design Director: Jobel Jose

Writer/Producer: Ryan Mellick

Writer/Producer: Anila Alam

Copywriter: Cristina Galushko

Production Coordinator: Maxine Gross

Editor: Nancy Malkin

Agency: MinusL

Executive Producer: Craig DiBaise

Head of Production/Producer: Chris Hughlett

Director of Photography: Josh McKie

Production Designer: Marko Orso

Production Supervisor: Tim Snow

Tags: anderson cooper andy cohen cnn hot spots minusl


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